Sega has taken a strong stance against digital distribution models. Still, they are looking for ways to increase their presence on the Internet. Microsoft is an organization that is known around the world for its entertainment products.
The companies have been talking about partnerships since last year. Sega has been looking for a partner since Sony and Microsoft launched a powerful console, the Xbox 360. The Xbox 360 is a competitive product from Microsoft.
Why are the two companies partnering with each other?
Microsoft will provide information to the video game company and help Sega create new interactive titles such as Hello and Age of Empires. Microsoft will now also help Sega expand its global presence. This will be the first time the two companies will work together to create new games.
Sega and Microsoft announced today that they are joining forces to make games. The companies will work together to create new interactive titles such as Halo and Age of Empires. Sega’s take on this collaboration is, “We’re talking about two giants in the industry who know how to provide global entertainment,” said Sega’s chief executive officer Hajime Satomi.
Microsoft’s response: “Given Sega’s stature in the marketplace and quality of their video games, we thought it made sense for them to be part of our organization.”